Using Contests to Generate UGC

Several weeks ago, we discussed how great marketers plan ahead. Another thing great marketers do well? Activate their communities. One simple way to do that is by using contests to generate UGC. Design a contest around your content needs Think about upcoming campaigns or activations and what … Read more about Using Contests to Generate UGC

Plan Ahead for a Successful Year

Planning and resolutions are on everyone’s mind right now, so we have a few tips to help get your year underway. Take time in January to map out your seasonal content needs Spending time planning your user-generated content needs this month will set you up for success all year long. Getting a … Read more about Plan Ahead for a Successful Year